What'd we learn from Cash for Clunkers?

The “Cash for Clunkers” program reaffirmed something for us at Ricart Automotive that we have always known… Americans really love their cars. We could tell by looking at the woman who tearfully sat in her late 80’s Buick one last minute before driving off in her new 2010 Fusion with a smile as wide as a four lane highway. We could tell when a family asked us to take pictures of their old van and email the pictures to their house, where they would keep them as a reminder of all those miles they shared before it became a clunker. They also had us take pictures of their new Escape. The really amazing thing is, these were not rare occurrences during the “Clunkers” program.

A lot of people were sad to be trading away their old, rust and primer spotted, have seen much better days (some even with duct tape repair jobs), cars and trucks. Of course, all those very same people will soon be just as madly in love with their new Escape and Focus, Fusion and Flex, Ranger and Edge as they were with their clunker… probably an even deeper love because the economy, safety features, and quality of their new Ford is far superior to what they just got rid of. Oops, better make that traded in instead of “got rid of “. It seems like a much more fitting end to a beloved family member. And that’s the point driven home to us during “Cash for Clunkers”. No matter how much we deny it, and try to research it away, buying a new car is an emotional experience. The promise of an exciting new relationship with your latest ride, and the fond memories of your former wheels racing through your mind are a lot like feelings we usually save for our family and closest friends, probably because we see our vehicles as both.

The Ricart Automotive Family thanks and congratulates all those folks who made a new Ricart vehicle part of their family, and became part of ours during the “Cash for Clunkers” program

Ford F150 Raptor Arrives at Ricart Ford

Its existence has been rumored for a long time now. Its heritage is undeniable. Its name says it all. The 2010 Ford SVT F150 Raptor is now prowling the lot at Ricart Ford in The Ricart Megmall, and is ready for you to climb in and rip it up at your favorite off-road site… and even some places you could never dream of before the rise of The Raptor! Chances are, if the thought of being airborne in a truck at seventy miles an hour scares the living daylights out of you, then you should step away from this article and go read about the other F150’s available for you. But if you have the brass, and are willing to eat tacks, point that right big toe toward the floor, and let’s go !

The first thing you probably noticed about the Raptor is the look. This is an off-road truck, not a race car in truck’s clothing like the Lightning was. Raptor has been designed and built with the singular thought of taking your four wheel drive experience to an all new level, unless of course you are a professional Baja Racer. That’s why the Raptor’s development included painstaking tests which recorded the stresses and strains placed on all components so the SVT Team could clearly identify and rectify any issues that caused a part to perform at less than peak or even fail due to the demands placed upon it.

When you stop by Ricart Ford to scope the Raptor, take a look underneath the beast. That long traverse suspension that used to require aftermarket parts and work, and a pretty good sized pile of money was developed by the Ford SVT Team and Fox Racing, including Raptor only shocks. The front shocks have 2.7 more inches of travel than a regular F150, allowing for control of the massive forces placed on them during off-road impacts (like when your Raptor catches some brutal air). The rear bypass shocks, with extra oil to keep them cool, use an internal bypass system which, in a nutshell means you will not have to adjust the shocks while on course, maintenance is never an issue, and the chance of damage due to course debris is non-existent. No muss, no fuss!

The Ford F150 Raptor also incorporates a special SVT created powertrain function named Off-Road Mode which is push-button activated and leaves the butterfly valve wide open during acceleration, giving you a linear throttle response instead of losing power as you acceleration reaches its end like on a regular truck. If you read that last bit and are scratching your head, don’t worry… just click here for a full tour of the Raptor on Ford’s website. Oh, and the Raptor has been so well conceived and designed, the U.S. Border Patrol may be using them soon.

From the tires, to the metal used to manufacturer its components, to Fox Racing’s involvement, to the tests used during its development, to pretty much everything about the new 2010 Ford F150 Raptor, it all ads up to a true off-road truck that will take your breath away while with its looks and innovations… and leave your stomach behind you when you let it do what it was designed to do on an off-road course. Stop by Ricart Ford in The Ricart Megamall and see "it" for yourself!