Looks like the new Fords are arriving at Ricart Ford.

One of the best car related movie lines ever uttered came during a car chase in the original “Blue Brothers Movie” where, after slamming into the plate glass windows of a car dealership in the mall, Ellwood Blues says to his brother Jake, “Looks like the new Oldsmobiles are in early this year!”.

Fall is the traditional start of the automotive new model year, an event celebrated for decades with a stop by the car lot with your parents or grandparents just to see what’s new, whether a new car was on the family horizon soon or not. Then there were, and still are, the ads promoting the newest and best in driving convenience, or style, or power, or, whatever in magazines, on the radio, on television, and eventually in emails, and all over on-line!.



2013 Ford C Max

2013 Ford Focus ST

 Of course, the introduction of Ford’s 2013 model year is no different than all those past years, except maybe for the fact the 2013 Mustangs came out this spring, along with the 2013 Edge and Taurus, and the 2013 Escape redesign was introduced early this summer, and all have been hits! Sure, those great vehicles showed up on the lot and in folks’ driveways early, but there is still plenty of excitement this fall at Ricart Ford with the arrival of the 2013 Ford Focus ST just a few days ago, which will be followed very soon by the C-Max Hybrid and Energi, and after that the Fusion Energi and the Focus Electric. See, there are plenty of reasons to get stoked about the traditional new model year season this year, and all of them are stylish, economical, technologically advanced, and planet friendly!


So this fall, take some time to continue the tradition of marking the new model year with a walk through the new Fords at The Ricart Megamall, or at ricart.com, and see what’s new, what’s innovative, and what you’ll want parked in your driveway soon!

The Internet before ricart.com?

There is an overwhelming chance you have researched a new vehicle on-line. That’s because more than 8 in 10 folks now go to at least one web-site to do some research when they start thinking about a new vehicle. When they get to that web-site, they see full color pictures of cars, trucks, SUV’s and CUV’s, and lots of them! There are videos, and live chat, and payment generators for both leases and purchases on the site, along with links to articles about the vehicles, and social sites so you can see what other people are saying about the car you want and the store you want to go to (umm, that better be Ricart!).


Color, sound, video, chat, and oodles of information are what you find on our website today, and that’s are far cry from the first website, which went live 21 years ago this month!

Wow. That’s pretty boring. And does anyone still refer to the ‘net as W3?

Actually, when you think about it, when Tim Berners-Lee published the first web-page from his lab in the Swiss Alps, it was a pretty major event. Of course, back when Tim was working for the European Organization for Nuclear Research his site was designed to be used by fellow researchers. That was the World Wide Web long before you started checking your Facebook status, or even received your first email… and forget about that smart phone you have, or live streaming video, instant messaging, or any of the other stuff you now accept as part of your life!

So the next time you hop on ricart.com to look at that new car, or make a service appointment, or check Facebook or Twitter to see what community event Ricky Ricart will be hanging at this weekend, remember it always didn’t use to be that way. Life was hard back in the day, wasn’t it?